Understanding Turn-key Online Business Opportunities
By Joe Lloyd
For many would-be Internet entrepreneurs, the task of setting up their own business online can be very daunting. First you have to find and pay for a domain name. That's the easiest part. Next, you'll have to choose a web-hosting provider out of the thousands of choices available.
Then you'll have to either spend weeks learning how to build a website yourself, or hire an expensive designer and programmer to do that for you. Don't forget that you have to research your market, create a product, come up with a marketing strategy, and so much more!
The number of different things you have to understand and do in order to successfully start up an online business is simply overwhelming for many. And that's why more and more entrepreneurs are turning to what are known as “turnkey business opportunities.”
What is a turnkey business opportunity? Quite simply, it is a business that is ready-to-go if you just “turn the key” to start it up. It's as easy as starting a car. All of the work for development, research, and strategy has already been done for you, and you get to begin operating the business almost immediately.
Most turn-key opportunities have a start-up fee (which is usually much cheaper than what you would pay if you developed a similar business on your own), and an ongoing fee for maintenance and hosting.
Since turn-key businesses are an “all-in-one” package, you don't have to worry about all of the minor details of getting the business up and running and keeping it going from month to month. Instead, you'll be free to spend all of your time on the most important part of your business: promoting it.
There are a few things that you should always look for when selecting an online turnkey business. First and foremost, you need to have a healthy market and an in-demand product. Without this all other points would be moot. Look for items that people want and need in their everyday lives – that makes the process of “selling” much easier.
Second, make sure that you're truly getting an all-in-one package. A lot of opportunities that bill themselves as “turn-key” are in fact anything but. They might give you a design or a web template, and leave you on your own to find hosting, do the programming, or any other of dozens of tasks that they might leave up to you.
Be sure to understand what is required of you before getting into any turn-key opportunity. If you find out that you are going to have to do a bunch of work just to get started, then pass! After all, that's exactly what you're trying to avoid by going with a turnkey business.
Finally, make sure that the business comes with training. All too often, people get into a turnkey business opportunity and then are left hanging as to what to do next in order to promote their new business. Good turnkey businesses opportunities will provide complete training, with a detailed marketing strategy, and ongoing support in order to assure that your experience is a profitable one.
About the author:
Joe Lloyd, The Money Marketer™, is the founder of Zen Marketing LLC and the online marketing group, Profit Guild™, located at http://www.ProfitGuild.comTo find out how you can be a part of an exclusive and limited turn-key business opportunity for marketing credit cards online - known as Credit Profits™ - visit http://www.CreditProfits.comright now.
